1. What Are Cookies
Cookies are small text files placed on your device when you visit a website. They are widely used to make websites work more efficiently and to provide reporting information to website owners. Cookies set by the website owner (in this case, Industrial AI Tech Ltd) are called "first-party cookies". Cookies set by parties other than the website owner are called "third-party cookies".
2. How We Use Cookies
We use cookies and similar tracking technologies on our website for the following purposes:
- Essential cookies: Necessary for the website to function properly. These cannot be switched off.
- Analytics cookies: Help us understand how visitors interact with our website by collecting and reporting information anonymously.
- Advertising cookies: Used to deliver relevant advertisements and track the effectiveness of advertising campaigns, including Meta (Facebook) Pixel.
- Functional cookies: Enable enhanced functionality and personalisation, such as remembering your preferences.
3. Cookies We Use
| Cookie Name | Provider | Purpose | Type | Duration |
|---|---|---|---|---|
| _fbp | Meta (Facebook) | Used by Facebook to deliver advertising and track conversions from Facebook ads | Advertising | 3 months |
| _fbc | Meta (Facebook) | Stores the last Facebook click identifier for conversion tracking | Advertising | 2 years |
| fr | Meta (Facebook) | Used by Facebook to deliver, measure, and improve advertising relevancy | Advertising | 3 months |
| _ga | Google Analytics | Distinguishes unique users by assigning a randomly generated number as a client identifier | Analytics | 2 years |
| _ga_* | Google Analytics | Used to persist session state | Analytics | 2 years |
| cookie_consent | Industrial AI Tech | Stores your cookie consent preferences | Essential | 1 year |
4. Meta (Facebook) Pixel
We use the Meta Pixel on our website to measure the effectiveness of our advertising, understand user actions on our site, and build audiences for ad targeting on Facebook and Instagram. The Meta Pixel collects data such as:
- HTTP headers (IP address, browser information, page location, referrer)
- Pixel-specific data (Pixel ID and Facebook cookie)
- Button click data and form field names
- Page metadata
This data is processed by Meta Platforms Ireland Ltd in accordance with their Data Policy. You can manage your Meta advertising preferences at Facebook Ad Preferences.
5. Managing Cookies
You can control and manage cookies in several ways:
- Browser settings: Most browsers allow you to refuse or accept cookies, delete cookies, and be alerted before a cookie is placed. Consult your browser's help section for instructions.
- Opt-out links: You can opt out of Google Analytics tracking by installing the Google Analytics Opt-out Browser Add-on.
- Industry opt-out: Visit Your Online Choices to manage preferences for online behavioural advertising.
Please note that disabling certain cookies may affect the functionality of our website.
6. Changes to This Cookie Policy
We may update this Cookie Policy from time to time to reflect changes in technology, legislation, or our business practices. Any changes will be posted on this page with an updated date.
7. Contact Us
If you have any questions about our use of cookies, please contact us:
Industrial AI Tech Ltd
20 Wenlock Road, London, N1 7GU, United Kingdom
Email: info@industrialaitech.com